Jetson removes restaurant walls and opens customer choice. The customer gets to place a single order from various restaurant menus. Meanwhile restaurant coopetition boosts their businesses and cuts out the walkaways. To help grow its innovative new model, Jetson engaged Chapeau! to provide art, copy and code. Since early 2024 Chapeau! has been providing technology direction on backend code for account management and order fulfilment, and on frontend code for the consumer app (iOS, Android and web). We also define art direction and deliver the designs (UX and visual) that differentiate the Jetson customer experience. And we write the copy that gives Jetson its voice. Chapeau! also offers Jetson design thinking and strategic advice on building its top-shelf brand. Our inputs are helping Jetson expand their reach — most recently to Queen’s Cross in downtown Toronto — and continuously evolve their platform. At Chapeau! the product is the brand. Our work with Jetson is living proof of that.